Unexpected ‘easy’ brand naming, know how to secure dot-com domain Names have an important place in marketing. One of the customers who commissioned the Search Engine Optimization (SEO) project was having the problem that the brand name was the same as the movie title, so when you searched for the...
How Google rates sites
How Google rates sites If you are looking for a “technical and scientific” explanation of how the Google search engine works, I must immediately inform you that you won't find it in this article.What I want to share here is instead the result of my experience, and certainly also of...
Why is Site Structure so Important for your website’s SEO
Why is Site Structure so Important for your website's SEO Creating the perfect site structure or site architecture is so important because it improves SEO tremendously. Good website architecture is a secret to a long-running and successful campaign. If you want to rank better than your competitors, the following points...