Competitor Analysis Services • SEO Competitor Analysis • Transparent Results

Competitor Analysis That Drives Growth
Close the Gaps That Matter

Competitor analysis that maps every keyword gap, backlink deficit, and content gap between you and the businesses ranking above you. Built for businesses that want intelligence they can act on, not reports they file and forget.

We find exactly where your competitors are winning, why they are winning, and what it will take to overtake them. Tested across 1,100+ businesses.

Get Competitor Analysis Compare Plans View Results

1,100+ businesses

Competitor gaps closed

$28M+ organic revenue

Tracked client growth

Keyword and backlink gaps

Data-led, not guesswork

10+ years SEO delivery

Senior-led analysis

Built around

Keyword GapsIdentified

Backlink GapsClosed

Content GapsMapped

Rank TrackingOngoing

Get Your Free Competitor Analysis Audit

Discover exactly which keywords, backlinks, and content gaps your competitors have over you.

Instant insightsNo signup requiredUsed by 1,100+ businesses

View Case Studies

Competitor keyword gap example

47 gaps found

keyword gaps

backlink gaps

content gaps

The problem

What most competitor analysis retainers do wrong

Most agencies sell competitor reports that sit in inboxes and never change a single ranking decision. These are the nine failure points we see repeatedly.

Surface-Level Analysis

They show you who is ranking but never explain why, leaving you with data and no direction.

Ignoring SEO Signals

Reports focus on traffic estimates while missing the on-page and technical factors actually driving competitor rankings.

No Strategic Recommendations

Data is delivered without a prioritised action plan, so nothing gets implemented and nothing changes.

Limited Scope

Analysis covers two or three competitors chosen arbitrarily, ignoring the businesses actually dominating your SERPs.

No Ongoing Monitoring

A one-time report misses the competitor moves that happen between delivery and your next review cycle.

Our approach

What our competitor analysis covers

Five core service areas, each designed to close a specific type of gap between you and the businesses outranking you.

Keyword Gap Analysis

We identify every commercial keyword your competitors rank for that you do not, then prioritise by traffic value and ranking difficulty.

Backlink Gap Analysis

We map which links are driving competitor authority, find patterns in their acquisition, and build a strategy to close the deficit.

Content Gap Analysis

We audit the topics, formats, and content depths your competitors cover that you do not, then build a gap-close content plan.

Technical Benchmarking

We compare your Core Web Vitals, crawl health, indexation, and schema implementation against your top organic competitors.

SERP Feature Gap Analysis

We identify featured snippets, People Also Ask positions, and AI Overview citations your competitors hold that you are missing.

Reporting and Dashboard

Monthly competitor intelligence delivered in a Looker Studio dashboard with plain-language commentary, rank movements, and the next sprint priorities built in.

SEO doesn't fail because it's hard.It fails because it's disconnected.

Why SearchCombat

Know exactly where competitors win, and take it from them first.

Competitor analysis here means raw intelligence, not opinion: ranking movements, backlink profiles, content structures, and technical signals. You see which keywords they hold, which links they earned, and which of their positions are most winnable.

Keyword gap matrices

Backlink profile teardowns

Content structure benchmarks

Winnability-ranked targets

Verified client data · B2B SaaS client · Q1–Q2 2025

Performance data pulled from live client accounts. Metrics and screenshots updated quarterly.

Competitor keyword and ranking data

Real client data

Keyword gap spreadsheet, tacna.net vs 4 competitors across keywords like infonavit (17K vol), naps (17K vol), kia mexico (2.6K vol)

Competitors mapped

17K

Top gap volume

24+

Keyword gaps found

Backlink and content gap data

Real client data

Backlink gap spreadsheet, tacna.net vs 3 competitors showing DR 91–94 linking domains including tumblr, nytimes, bing, substack

Competitors mapped

DR 94

Built for your industry. Priced for your ambition.

Pick the tier that matches your competitive goals. Every plan includes verified data, senior analysis, and a gap-close roadmap.

Growth

Suitable for growing small business websites

Local SEOOne-time report

$285

one-time

What's included

7–10 Business-Day Turnaround
Compare up to 3 Competitors
Website Technical Analysis
Business Analysis
Content Gap Analysis
Local SEO Checks
SEO Metrics Checks
Social Signals Analysis
Recommendations Report
Competitor Content Calendar
Blog Posting Frequency Analysis

Order Now

SearchCombat growth dashboard

A proprietary monthly managed competitor analysis system built to audit, execute, and compound.

Five steps. One repeatable system. Every month starts with a fresh competitor audit, moves through focused gap-close execution, and feeds every result back into the next sprint so the advantage builds rather than plateaus.

Built on competitor intelligence, not assumptions

Audit and Plan

Crawl the competitive landscape, map the top-ranking competitors for your priority terms, and build a 90-day gap-close priority list tied to commercial outcomes. Intelligence comes before any work begins.

Growth audit report

Strategy and Priorities

Rank every keyword gap, backlink opportunity, and content gap by commercial value, ranking difficulty, and speed to impact. Nothing gets scheduled without a clear business reason behind it.

90-day roadmap

Execute and Optimise

Ship targeted on-page improvements, gap-led content, authority-building, and technical fixes every single month, all grounded in the competitor intelligence gathered in the audit phase.

Monthly sprint delivery

Track and Report

Track your rankings against competitor positions, monitor authority and content gap movements, and report on every metric that shows the gap closing. You know exactly what moved and why.

Performance report

Growth layer

Scale and Compound

Website screenshot

Allied health

+143%

new patient bookings

In this historical campaign, a competitor SERP audit showed 3 suburb pages missing; they were built, ranked, and tracked within 90 days.

Map pack #1

+67% CTR

19 new KWs

Build a plan like this

See all case studies

Want competitor proof for your market?

We'll show the most relevant competitor gaps for your niche.

Get Market-Specific Plan

Real Clients. Real Results.

What our clients say about SearchCombat.

These are real people who trust us with their SEO every month.

Search Combat has been a great link partner for our company. With great link inventory, metrics and site quality, we are always very happy with what they provide to our clients. Highly recommend them for SEO and backlinks.

Link BuildingGuest PostsNiche EditsLink Inventory

Joash Boyton

Director · Acquiry

SEO / Link Building Agency

1,100+

Businesses Served

Get your growth proposal

Let's map the competitor analysis system your business actually needs.

Tell us who you are competing against and we will audit your competitive landscape, identify the highest-impact keyword and backlink gaps, and recommend the right analysis programme for your market.

No obligation. No pushy sales process. Just a clear picture of what you are up against and what it will take to overtake the businesses ranking above you.

Get Proposal View Case Studies

Your market and competitors

Current website and technical risks

Fastest route to qualified organic growth

Clear Signal

Common questions.
No spin.

Straight answers to the competitor analysis questions we hear before prospects become clients.

12 questions answered

Select a question

Definition01 / 12

What is competitor analysis in SEO?

Competitor analysis in SEO is the process of identifying which businesses are ranking above yours for the keywords that matter to your customers, then understanding exactly why. It covers keyword gaps, backlink profiles, content strategies, technical strengths, and on-page signals. The output is a prioritised roadmap of actions you can take to close the gap and systematically overtake those competitors in search results.

1,100+

Businesses Served

Competitor gaps closed across every niche

$28M+

Revenue Tracked

Organic revenue attributed across client accounts

10+ years

SEO Experience

Senior competitor analysis delivered since 2014

98%

Retention Rate

Clients who renew because the gaps keep closing

Competitor AnalysisKeyword Gap AnalysisBacklink Gap AnalysisContent Gap AnalysisSERP Competitor MappingRank TrackingTechnical BenchmarkingSEO StrategyGap-Close RoadmapMonthly Intelligence

Competitor Analysis That Drives GrowthClose the Gaps That Matter