01
Ignoring Speed Issues
Treating load time as a design problem rather than a commercial one, so slow pages never get prioritised.
Performance Optimisation Services • Core Web Vitals • PageSpeed
Performance Optimisation That Boosts Rankings
Faster Pages, Better Results
Web performance optimisation that passes Core Web Vitals, lifts PageSpeed scores, and converts more of the traffic you already have. Built for eCommerce stores, SaaS landing pages, and service businesses.
We find every speed bottleneck costing you rankings and revenue, fix them in priority order, and report the commercial impact of every sprint. Tested across 1,100+ businesses.
+247% avg speed gain
Measured across client sites
1,100+ businesses
Optimised and growing
Core Web Vitals
Assessment tracking across sprints
Mobile-first delivery
Google index-ready builds
Built around
Page SpeedScores
Core Web VitalsPass
Mobile UXFirst
Conversion RateLift
Get Your Free Performance Audit
Find out exactly what is slowing your site and costing you conversions and rankings.
Instant insightsNo signup requiredUsed by 1,100+ businesses
Example PageSpeed lift
34 to 91 score+57 pts
PageSpeed lift
1.9s LCP
down from 6.8s
+94%
mobile conv.
The real issue
What most performance agencies do wrong
Most performance work is done once and forgotten. These are the nine mistakes that keep your site slow and your conversions low.
02
No Technical Audits
Running one-off checks instead of systematic audits that identify every bottleneck with data behind each fix.
03
Heavy Code and Assets
Delivering uncompressed images and unminified JavaScript that inflate page weight by 60 to 80 percent unnecessarily.
04
No Mobile Optimisation
Optimising for desktop while ignoring that Google indexes and ranks your mobile version first.
05
Lack of Caching Strategy
Leaving cache policies unconfigured so every visitor downloads the same resources the browser already fetched last visit.
What we do instead
Our five-point performance system
Every sprint targets the specific bottlenecks costing you rankings and revenue, from Core Web Vitals to server response, then tracks the commercial outcome of each fix.
Core Web Vitals Remediation
Fix LCP, INP, and CLS on every priority page using the exact root-cause analysis that moves Search Console status to Passing.
PageSpeed and Lighthouse Optimisation
Target Lighthouse 90+ on desktop and 75+ on mobile through image pipelines, JavaScript deferral, and critical CSS extraction.
JavaScript and Resource Optimisation
Defer render-blocking scripts, consolidate third-party tags, and eliminate unused JavaScript that inflates load time on every page visit.
Image and Media Pipeline
Convert images to WebP or AVIF, apply responsive sizing, implement lazy loading, and preload above-fold hero images for LCP.
Caching and CDN Architecture
Configure browser cache policies, server-side caching layers, and CDN edge delivery so repeat visitors and global audiences load pages fast.
Reporting and Dashboard
Monthly before-and-after PageSpeed reports, Core Web Vitals trend tracking, and conversion attribution tied to every speed improvement we make.
PageSpeed reportCore Web VitalsConversion tracking
Slow sites do not just rank lower.They convert at a fraction of the rate.
Why SearchCombat
A faster site that passes Core Web Vitals, and converts more of every visit.
Our performance optimisation service delivers measurable speed improvements backed by PageSpeed Insights lab data, Lighthouse audits, and before-and-after documentation on every fix. You receive a faster, technically sound website, with scores to prove it.
PageSpeed Insights audit & fixes
Mobile score 91, 100 SEO achieved
Core Web Vitals pass documentation
Before-and-after performance reporting
Verified client data · Local services client · 2026
Performance data pulled from live client accounts. Metrics and screenshots updated quarterly.
PageSpeed Insights evidence
91 Performance, 100 Accessibility, 100 Best Practices, 100 SEO, mobile scores post-optimisation.
91
performance
100
accessibility
100
best practices
100
SEO
GTmetrix report · Fort Union Family Dental
Client verifiedGTmetrix Grade A, 100% Performance, 95% Structure, LCP 356ms, TBT 25ms, CLS 0.05.
A
GTmetrix grade
100%
performance
95%
structure
356ms
LCP
25ms
TBT
Transparent monthly pricing
Performance optimisation packages built for eCommerce brands, SaaS, and service businesses.
Select your industry on the left, then choose the package tier that matches your performance target. Every plan includes a clear scope and transparent inclusions.
Growth
A comprehensive WordPress performance overhaul covering every major speed lever, from CDN and caching to render-blocking elimination and database tuning.
One-time auditAdvanced WordPress performance
From
$659
/ month
What you will achieve
- Target measurable PageSpeed gains across desktop and mobile
- Address render-blocking resources and reduce TTFB where feasible
- Build a clean, optimised WordPress environment from the ground up
What is included
- Comprehensive PageSpeed Insights & GTmetrix performance audit
- Before-and-after performance benchmarking report
- GTmetrix waterfall analysis & bottleneck identification
- Image optimisation audit, compression & WebP conversion
- Lazy loading & hero image preload implementation
- Cloudflare CDN setup & image delivery optimisation
- Browser caching, server-side caching & WP Rocket configuration
- GZIP/Brotli compression verification & optimisation
- TTFB (Time to First Byte) diagnosis and performance fixes
- PHP 8.2+ upgrade and hosting environment optimisation
- CSS & JavaScript minification
- Render-blocking resource elimination (defer/async loading)
- Advanced asset optimisation with WP Rocket / Autoptimize
- Font optimisation, self-hosting & Google Fonts cleanup
- Database cleanup and WordPress performance tuning
- Plugin audit, cleanup & software updates
- HTTP/2 verification and protocol optimisation
- Before-and-after PageSpeed screenshot documentation
- Detailed optimisation summary with recommendations
SearchCombat performance system
A proprietary monthly performance system built to audit, execute, and compound speed gains.
Five steps. One repeatable system. Every month starts with a fresh audit, moves through focused execution, and feeds every result back into the next sprint so your performance builds rather than plateaus.
Audit and Plan
Crawl the site with Lighthouse, GTmetrix, and PageSpeed Insights, identify every speed bottleneck, and build a 90-day priority list tied to conversion and ranking outcomes. Research comes before any work begins.
Growth audit report
Strategy and Priorities
Rank every performance fix by commercial value, implementation effort, and likely speed to impact. Nothing gets scheduled without a clear business reason behind it, whether that is rankings, conversion rate, or user experience.
90-day roadmap
Execute and Optimise
Ship focused performance improvements every sprint: image optimisation, JavaScript deferral, cache policy, CDN configuration, critical CSS extraction, TTFB fixes, and Core Web Vitals remediation.
Monthly sprint delivery
Track and Report
Track PageSpeed scores, Core Web Vitals, Lighthouse grades, organic rankings, and conversion touchpoints. You see exactly what moved, what was fixed, and the commercial impact of every sprint.
Performance report
Growth layer
Scale and Compound
Feed every result back into the next sprint, expand to the next page tier, and remove the next bottleneck before momentum slows. Performance optimisation compounds over time.
Output
Next growth loop
Results by market type
A moving proof wall for performance optimisation stories.
Built to carry 7 to 10 approved client stories with logos, before-and-after PageSpeed screenshots, and verified performance data. These samples show the layout before real proof assets are added.
6
story cards
5
visible cards
18
proof points
HD
Website Performance
Horizon Dental Studio
PageSpeed screenshot
Dental practice
+91%
page speed score
Improved Core Web Vitals through image compression, lazy loading, code optimisation, and caching to deliver a faster patient experience.
96 Performance
1.4s Load Time
CWV Passed
ER
Website Performance
Evergreen Roofing Co.
PageSpeed screenshot
Roofing company
-63%
page load time
Optimised JavaScript execution, reduced server response times, and implemented browser caching for significantly faster page loading.
1.8s Load
97 SEO
95 Performance
PP
Website Performance
PureFlow Plumbing
PageSpeed screenshot
Plumbing services
+147%
Core Web Vitals
Resolved render-blocking resources, optimised CSS delivery, and improved mobile performance to enhance user experience and search visibility.
LCP 1.6s
CLS 0.03
INP Passed
BI
Website Performance
BrightNest Interiors
PageSpeed screenshot
Interior design
+84%
mobile performance
Optimised responsive images, reduced unused code, and enhanced asset delivery to improve loading speed across all mobile devices.
Mobile 94
Desktop 99
1.7s Load
SA
Website Performance
Summit Auto Care
PageSpeed screenshot
Auto repair shop
+168%
performance score
Enhanced website speed with next-gen image formats, script optimisation, and CDN implementation to reduce bounce rates.
98 Performance
1.3s Load
CDN Enabled
BP
Website Performance
BluePeak HVAC
PageSpeed screenshot
HVAC company
-71%
server response
Reduced Time to First Byte (TTFB), optimised hosting configuration, and enabled advanced caching for faster page rendering.
TTFB 280ms
95 Performance
97 SEO
OV
Website Performance
Oakridge Veterinary Centre
PageSpeed screenshot
Veterinary clinic
+126%
user experience
Improved Core Web Vitals by optimising fonts, reducing layout shifts, and streamlining resource loading across key landing pages.
CLS 0.02
LCP 1.5s
CWV Passed
CP
Website Performance
CrystalClear Pools
PageSpeed screenshot
Pool services
+153%
mobile speed
Compressed media assets, optimised third-party scripts, and improved caching policies to boost mobile PageSpeed scores.
Mobile 96
1.6s Load
98 Accessibility
GL
Website Performance
GreenLeaf Landscaping
PageSpeed screenshot
Landscaping company
+109%
page efficiency
Reduced page weight, optimised image delivery, and implemented lazy loading to improve speed across service pages.
1.5 MB Page
97 Performance
99 Best Practices
EW
Website Performance
Elevate Wellness Clinic
PageSpeed screenshot
Medical clinic
+176%
Core Web Vitals
Optimised critical rendering paths, minimised CSS and JavaScript, and improved loading performance to create a faster browsing experience.
LCP 1.3s
INP 120ms
CLS 0.01
HD
Website Performance
Horizon Dental Studio
PageSpeed screenshot
Dental practice
+91%
page speed score
Improved Core Web Vitals through image compression, lazy loading, code optimisation, and caching to deliver a faster patient experience.
96 Performance
1.4s Load Time
CWV Passed
ER
Website Performance
Evergreen Roofing Co.
PageSpeed screenshot
Roofing company
-63%
page load time
Optimised JavaScript execution, reduced server response times, and implemented browser caching for significantly faster page loading.
1.8s Load
97 SEO
95 Performance
PP
Website Performance
PureFlow Plumbing
PageSpeed screenshot
Plumbing services
+147%
Core Web Vitals
Resolved render-blocking resources, optimised CSS delivery, and improved mobile performance to enhance user experience and search visibility.
LCP 1.6s
CLS 0.03
INP Passed
BI
Website Performance
BrightNest Interiors
PageSpeed screenshot
Interior design
+84%
mobile performance
Optimised responsive images, reduced unused code, and enhanced asset delivery to improve loading speed across all mobile devices.
Mobile 94
Desktop 99
1.7s Load
SA
Website Performance
Summit Auto Care
PageSpeed screenshot
Auto repair shop
+168%
performance score
Enhanced website speed with next-gen image formats, script optimisation, and CDN implementation to reduce bounce rates.
98 Performance
1.3s Load
CDN Enabled
BP
Website Performance
BluePeak HVAC
PageSpeed screenshot
HVAC company
-71%
server response
Reduced Time to First Byte (TTFB), optimised hosting configuration, and enabled advanced caching for faster page rendering.
TTFB 280ms
95 Performance
97 SEO
OV
Website Performance
Oakridge Veterinary Centre
PageSpeed screenshot
Veterinary clinic
+126%
user experience
Improved Core Web Vitals by optimising fonts, reducing layout shifts, and streamlining resource loading across key landing pages.
CLS 0.02
LCP 1.5s
CWV Passed
CP
Website Performance
CrystalClear Pools
PageSpeed screenshot
Pool services
+153%
mobile speed
Compressed media assets, optimised third-party scripts, and improved caching policies to boost mobile PageSpeed scores.
Mobile 96
1.6s Load
98 Accessibility
GL
Website Performance
GreenLeaf Landscaping
PageSpeed screenshot
Landscaping company
+109%
page efficiency
Reduced page weight, optimised image delivery, and implemented lazy loading to improve speed across service pages.
1.5 MB Page
97 Performance
99 Best Practices
EW
Website Performance
Elevate Wellness Clinic
PageSpeed screenshot
Medical clinic
+176%
Core Web Vitals
Optimised critical rendering paths, minimised CSS and JavaScript, and improved loading performance to create a faster browsing experience.
LCP 1.3s
INP 120ms
CLS 0.01
Want proof for your market?
We will show the most relevant performance growth path for your site type.
Real Clients. Real Results.
What our clients say about SearchCombat.
These are real people who trust us with their SEO every month.
"
Search Combat has been a great link partner for our company. With great link inventory, metrics and site quality, we are always very happy with what they provide to our clients. Highly recommend them for SEO and backlinks.
Link BuildingGuest PostsNiche EditsLink Inventory
JB
Joash Boyton
AQ
Director · Acquiry
SEO / Link Building Agency
1,100+
Businesses Served
Get your growth proposal
Let's map the performance system your website actually needs.
Tell us about your site and we will audit your Core Web Vitals, identify every speed bottleneck, and recommend the right performance package for your goals. We will map the fastest route to faster pages and higher conversions so you can decide with confidence.
Your site speed and Core Web Vitals
Current technical bottlenecks and code issues
Fastest route to faster pages and higher conversions
Clear Signal
Common questions.
No spin.
Straight answers to the questions site owners always ask before starting a performance optimisation retainer.
12 questions answered
Select a question
Select a question on the left to read the answer.